dtb! Advertising Various Projects
As a freelance content creator and communications specialist for dtb! Advertising, I supported the agency across a range of marketing and editorial tasks for both the dtb! brand and its diverse client base.
This position required a strong ability to adapt tone, messaging, and storytelling to different audiences and industries, while maintaining consistent brand narratives and deadlines across multiple projects.
Developed and scheduled engaging social media content tailored to a variety of platforms and audiences. This included posts for dtb!'s own channels as well as for clients across sectors such as food and beverage, tourism, and non-profit organisations.
Researched and wrote SEO-optimised blog articles aligned with agency and client goals, tone of voice, and current trends to drive engagement and support content strategies.
Drafted and edited media releases and editorial content to promote client initiatives, new offerings, and community involvement—positioning brands for strong media exposure.
Contributed to dtb!’s own brand awareness by producing social and marketing materials, team highlight posts, and trend-based content that reflected the agency’s values and creative personality.
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